WienerMarketingvon Stefan Ploskov

2 Plätze verfügbar November '26

KontaktTermin
Social Media

SvR – Save Rate

Definition

Save Rate measures how often a post is saved (bookmarked) by users relative to reach. Saves signal to algorithms that content is particularly valuable and have a disproportionate influence on organic reach on Instagram. A high save rate indicates evergreen content.

Optimierungstipps

Create "save-worthy" content: checklists, guides, infographics, summaries. Include a CTA to save. Create carousel posts with value on each slide. Focus on content users want to return to.

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